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Campaign data

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Sample: current-month.csv
5 rows · 5 campaigns · INR

Previous period

previous-month.csv

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Use campaign-level, non-overlapping rows. Remove total rows. Confirm the actual lead event. Use dot decimals and a single currency. Period labels do not filter or normalize uploaded rows.

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The useful context

Executive summaryRecommendations / next steps

Review lead quality and campaign context before sharing. Drafts describe the uploaded numbers; they do not prove why performance changed.

LIVE REPORT PREVIEWFictional sample

MMint Studio

PERFORMANCE REPORT

October 2026

Bloom & Co.

FICTIONAL SAMPLE DATA · FOR DEMONSTRATION

Total spend₹48,600.00+8.0% vs previous

Recorded leads324+29.6% vs previous

Cost per lead₹150.00-16.7% vs previous

Campaign breakdown

Campaign	Spend	Leads	CPL
Summer consultation	₹18,000.00	150	₹120.00
Website retargeting	₹12,000.00	80	₹150.00
Founder workshop	₹9,000.00	50	₹180.00
Local discovery	₹6,000.00	32	₹187.50
New audience test	₹3,600.00	12	₹300.00
Total / blended	₹48,600.00	324	₹150.00

The story behind the numbers

The uploaded rows show ₹48,600.00 in spend and 324 leads. Overall cost per lead was ₹150.00. Leads increased 29.6% compared with the previous upload. Cost per lead decreased 16.7%. Summer consultation had the lowest recorded cost per lead (₹120.00). Review lead quality before changing budgets.

Recommended next steps

Review the quality of leads from each campaign. Check the new audience test before allocating additional budget.

Compared with September 2026INR · 5 rows